Music Video - One of my many favourites.

J. Cole - Lost Ones.


Recently J. Cole has grew a massive fan base after the release of his recent album 'Born Sinner'. But being a fan from before I've always preferred his older stuff and this song is one of my many favourites. What I love and appreciate about this song is that there is a meaningful narrative about young pregnancy and J Cole tells both the male perspective and the female perspective. Along with the lyrics, the music video helps bring the narrative alive and allows us to feel the emotion from the lyrics. The simplicity of the video doesn't distract us from the lyrics but it's still very powerful and shows a common situation that happens in a lot of people's lives.